by Aorta Admin | May 5, 2020 | Trainings
Different KPIs are used to track the effectiveness of business based on different situations. But why it is important to measure KPI for the digital marketing strategy? Before exploring the answer, first, let us know about KPI. The Key performance indicator is a...
by Aorta Admin | Feb 14, 2020 | Trainings
A few years back, companies weren’t serious about social media marketing. They considered social media to be solely a source of entertainment. But things have changed considerably in the last one or two years. With the substantial increase in user base across...
by Aorta Admin | Sep 8, 2019 | Trainings
A brand represents the sum of perceptions that people carry about a company and its offerings. When all the factors of the company work well, the overall brand stays healthy. There are many ways to improve branding, and digital marketing is one among them. An...
by Aorta Admin | Mar 3, 2019 | Trainings
Video marketing is one of the most effective way to tell your stories, drive traffic and increase customer engagement. One of the best way to promote your brand online is video marketing. In order to create effective and impactful video marketing, you need to keep...
by Aorta Admin | Feb 1, 2019 | Trainings
TRAFFIC TO THE WEBSITES An ongoing challenge for marketers is understanding which marketing channel to tap in and how to drive the target audience to your website to turn them into customers. Aorta helps you in solving this problem by making use of analytics to...
by Aorta Admin | Dec 12, 2018 | Trainings
You got several training institutes in every nook and corner of cities and towns. These training institutes offer almost all the courses anyone would ask for. However, digital marketing isn’t like any other course. Digital Marketing is an encapsulation of tons...
