by Aorta Admin | Jan 19, 2023 | marketing
Before making a final purchase decision, many customers prefer to feel assured that they have made the best possible choice. Customers can learn more about a product’s features and potential drawbacks by reading reviews from other consumers who have used the...
by Aorta Admin | Dec 23, 2022 | marketing
What is Omni channel Marketing? A company’s brick-and-mortar stores, social media accounts, website, email accounts, and mobile devices are examples of touch points that are the primary focus of omni channel marketing. Due to this capability, customers can...
by Aorta Admin | Dec 10, 2022 | marketing
Behavioral marketing is a method that uses customer data of various types such as human behavior, desires, behavioral intention, location information, and some other metrics utilizing their web history, cookies, journey, search history, and so on. Gathering user...
by Aorta Admin | Dec 3, 2022 | marketing
What is meant by conversational bots? A chatbot is an artificial intelligence-based computer program that facilitates text- or audio-based conversations. Digital assistants, or chatbots, are simply added to your websites, social media accounts, landing pages, or any...
by Aorta Admin | Nov 18, 2022 | marketing
Irrespective of the type of business we do , customers are the King without any doubt. Even from Elon Musk to Chaiwala guys try to satisfy their customers and follow different tactics for customer retention and make them loyal to the brand. Thinking of how to retain...
by Aorta Admin | Nov 9, 2022 | marketing
Even the most savvy social marketers now find Twitter marketing to be a challenging channel.Finding marketing success on Twitter, like any other social media site, requires careful preparation and intentionality,if you want to stand out and keep your audience...
by Aorta Admin | May 3, 2022 | marketing
1. Be aware of your intended audience. Knowing who your target audience is the first step in developing an effective social media marketing strategy. In order to determine our target audience, we must first understand what our sector deals with. From there, we must...
by Aorta Admin | May 3, 2022 | marketing
Today, no one launches a business without proper digital marketing plans in mind. This is because, regardless of the size of the company, digital marketing must now be at the core of any marketing strategy. If you’re just starting out your business, you’re...
by Aorta Admin | Aug 3, 2020 | marketing
Even though Podcast took its form several years ago, it is on the track currently to bang the success in the business world. In this article let us explore why podcasting is essential to digital marketing Captive Audience As podcasts are usually aired in a specific...
by Aorta Admin | Aug 2, 2020 | marketing
Each and every business needs to have a basic understanding of its brand and then only explore means to perform lead generation. Let’s start with what a brand image means. Brand image is the customer’s perception of your product or services and Lead generation...
by Aorta Admin | Aug 1, 2020 | marketing
Why Facebook? According to Statista, there are more than 2.6 billion active monthly Facebook users across the globe. Facebook is the most used social media across the globe with more number of active users, Facebook is not only a platform for social connect it has...
by Aorta Admin | Jul 31, 2020 | marketing
Artificial Intelligence basically involves machines to think like humans. Artificial Intelligence is one of those technologies creating a storm in the field of business. As we know that there is no digital marketing without technology. In this article let us look into...
by Aorta Admin | Jul 29, 2020 | marketing
First, let’s hop into the definition given by the content marketing institutes. “It is a strategic marketing approach focused on creating and distributing valuable, relevant and consistent content to attract and retain a clearly-defined audience and ultimately...
by Aorta Admin | Jul 28, 2020 | marketing
Why digital marketing? Marketing activities which are done through electronic devices or through the internet is referred to as digital marketing. There are different kinds of digital marketing strategies such as Search engine optimization (SEO), Social Media...
by Aorta Admin | Jul 27, 2020 | marketing
Long-tail keywords are the keywords which are quite longer than the usual keywords having lesser search volumes and higher conversion rates. However Long-tail keywords are not widely used by many bloggers like other short keywords due to the hesitation caused by...
